> ## Documentation Index
> Fetch the complete documentation index at: https://docs.ocular.dev/llms.txt
> Use this file to discover all available pages before exploring further.

# Quick commerce

> Quick commerce implementation checklist for Ocular — Level 1 connects Blinkit, Zepto, Instamart; Level 2 adds competitor intelligence and availability.

The quick-commerce path is its own track. Start it once D2C Level 1 is in place, or independently if quick commerce is your primary channel.

<CardGroup cols={2}>
  <Card title="Level 1" icon="bolt" href="#qc-level-1">
    Quick-commerce foundation.
  </Card>

  <Card title="Level 2" icon="binoculars" href="#qc-level-2">
    Competitor intelligence and availability.
  </Card>
</CardGroup>

***

## <Icon icon="bolt" /> Level 1 — Quick-commerce foundation

<Note>
  **Goal:** Get full visibility into your quick-commerce business — orders, revenue, and ad spend across each platform you sell on.
</Note>

**You should be able to answer:**

<CardGroup cols={2}>
  <Card title="QC channel comparison" icon="bolt">
    How does my QC revenue compare across Blinkit, Zepto, and Instamart?
  </Card>

  <Card title="Channel margins" icon="scale-balanced">
    How does my D2C contribution margin compare to each QC channel?
  </Card>

  <Card title="QC ad performance" icon="bullhorn">
    How is my ad spend performing on each QC platform?
  </Card>
</CardGroup>

<CardGroup cols={2} />

**Configure:**

<AccordionGroup>
  <Accordion title="Quick-commerce take rates" icon="percent">
    Configure each platform's commission so the P\&L pulls them automatically.
  </Accordion>
</AccordionGroup>

**Unlocks in Ocular:**

<CardGroup cols={2}>
  <Card title="QC alongside D2C in Sales" icon="chart-column" />

  <Card title="P&L → Channel Comparison" icon="chart-pie">
    D2C vs. each QC platform side-by-side.
  </Card>

  <Card title="QC ad performance" icon="bullhorn">
    In the Marketing report.
  </Card>
</CardGroup>

<Tip>
  **Time to value:** 1–2 weeks per platform once seller credentials are provided.
</Tip>

***

## <Icon icon="binoculars" /> Level 2 — Competitor intelligence and availability

<Note>
  **Goal:** Layer competitor intelligence on top of your own QC numbers — see how you stack up against the brands you compete with on the same shelves.
</Note>

**You should be able to answer:**

<CardGroup cols={2}>
  <Card title="Stock-out gaps" icon="box-open">
    Where am I out of stock versus my competitors on each platform and pincode?
  </Card>

  <Card title="Share of shelf" icon="layer-group">
    What's my share of shelf on each keyword?
  </Card>

  <Card title="Price benchmarks" icon="indian-rupee-sign">
    How do competitors price and discount the same SKUs I'm selling?
  </Card>
</CardGroup>

**Configure:**

<AccordionGroup>
  <Accordion title="Competitors to track" icon="binoculars">
    Add the brands and SKUs you want to monitor on each quick-commerce platform. Unlocks **Competitor Insights** and **Availability** — out-of-stock comparisons against each competitor, share-of-shelf by pincode and dark store, and price/discount benchmarks on the SKUs you've flagged.
  </Accordion>
</AccordionGroup>

**Unlocks in Ocular:**

<CardGroup cols={2}>
  <Card title="Availability" icon="box">
    Track your own and competitors' in-stock rates by SKU, platform, pincode.
  </Card>

  <Card title="Competitor Insights" icon="chart-bar">
    Share of shelf, price tracking, and discount-depth comparison against each competitor you've added.
  </Card>
</CardGroup>

<Tip>
  **Time to value:** Availability and Competitor Insights light up within 24–48 hours of adding the competitor list.
</Tip>

***

## Continue

<CardGroup cols={2}>
  <Card title="D2C" icon="store" href="/overview/implementation-checklist/d2c">
    Levels 1, 2, 3 — storefront, operations, custom inputs.
  </Card>

  <Card title="Vertical Marketplaces" icon="shop" href="/overview/implementation-checklist/vertical-marketplaces">
    Amazon, Flipkart — coming soon.
  </Card>

  <Card title="Horizontal marketplaces" icon="bag-shopping" href="/overview/implementation-checklist/horizontal-marketplaces">
    Myntra, Ajio, Nykaa — coming soon.
  </Card>
</CardGroup>